The NHS in England has today launched its first-ever awareness campaign to highlight the benefits of screening and encourage more women to make the most of regular mammograms, as figures show more than four in ten (46.3%) invited for the first time don’t act on their invitation.
The campaign – supported by leading charity Breast Cancer Now – launches with a new advert across TV, radio and online to highlight that screening can detect any cancers as early as possible, while providing reassurance and relief to millions of women who get the all-clear.
Read more – NHSE (17/2/25)